Overview
A private training provider partnered with JJRH to successfully secure government funding aimed at expanding access to high-quality training programmes. Operating in a competitive landscape shaped by evolving workforce needs and policy priorities, the provider sought expert support to present a compelling, funder-aligned bid that would position it as a preferred delivery partner.

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The Challenge
While the organisation had a strong delivery model and learner outcomes, navigating the intricacies of public funding processes — including technical requirements, compliance expectations, and narrative structure — presented a significant challenge. The provider required a bid that would not only meet eligibility and scoring criteria but stand out in a high-volume, value-for-money-driven evaluation environment.

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Our Approach
JJRH undertook a comprehensive bid development process, working closely with the provider’s leadership and curriculum teams to align its offer with government priorities, including:

• Upskilling underrepresented groups
• Supporting employer-led training
• Contributing to regional productivity and employment goals

Our approach included:

• Conducting a detailed analysis of funder requirements and scoring methodologies
• Structuring the response to clearly demonstrate delivery capacity, compliance, and learner impact
• Supporting the articulation of quality assurance mechanisms, stakeholder engagement, and social value
• Ensuring the narrative clearly connected training provision to national and regional skills strategies

Each section of the bid was iteratively refined to ensure precision, evidence, and evaluative alignment.

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The Outcome
The provider secured the targeted government funding contract, enabling the launch of new training programmes and the expansion of its reach across priority regions and learner groups. Evaluators highlighted the clarity of the bid, strength of outcome data, and alignment with policy objectives as key drivers of success.

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The Impact
The secured funding had a tangible effect on the provider’s growth and influence. It enabled the delivery of targeted training for both individuals and employers, supported new curriculum development, and increased organisational visibility with commissioning bodies. The process also strengthened internal capacity to manage and pursue future funding opportunities more strategically.

This case highlights how expert bid preparation can unlock critical funding for private training providers — supporting scalable impact, enhanced sector positioning, and sustainable growth.